Hey friends! This episode of the Behind the Mic series is such a fun one. I got to sit down with my friends Tommie, Aaron, Gary from the PR Project — a running-focused media crew that’s all about amplifying culture, community, and conversation in the run space.
You may know Tommie from the Relay podcast, which I also co-host, and I’ve really enjoyed getting to know him over the years. He brings such a creative energy to everything he does, and this whole PR Project is a great example of that. Two years ago, Tommie pitched the idea of bringing the PR Project to The Running Event (TRE) to do live interviews with athletes and brands — and it’s been growing ever since.
Tommie and Gary are both sub-3 marathoners, and Aaron is chasing down that same goal, so you know there’s plenty of passion and drive here. But beyond the stats, this is just a super casual conversation among friends — a look behind the scenes at what they’re building, how they approach content creation in the running space, and what it’s like to grow something from the ground up.
Right now, they’re gearing up for their Summer of Speed series, which is sponsored by Puma, and I’m so excited to see what they do with it.
Hope you enjoy listening in on this one! If you liked the episode, let the guys know (social media linked below). And if you’re enjoying the Behind the Mic series, consider supporting the show on Patreon — even $1 or $3 a month makes a big difference.
Thanks for being here!
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What we talked about:
5:00- The history of the PR Project
12:00- What we need to know about Detroit
25:00- Sports chat
37:15- Running hot takes
46:30- Handling hate on the internet
49:30- Goals for the PR Project
55:00- Their careers outside of running
1:06:30- End of podcast questions
Show notes:
The Power of the Subconscious Mind
26 Marathons
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